DETROIT NEWS...JOB LOSSES..... (Free Press, too)
Part of the reason for job losses is because Gannett etc has raised the price on the News and Freep from $1.00 to $1.50 ...(while miserly giving paper sales locations only 7c per paper....This is for a flimsy weekly paper that is almost the size of suburban weekly papers.
The Marathon gas station (Evergreen - AA Trail, DHs) stopped selling both papers after the value to them - if they lose one paper, they lose their profits..and reader resistance to the price hike..also the $3.00 Blk Friday and Sunday paper scared off even more readers...the distributor today sent out a notice to saying the $3. price was only for two (2) days...
When I am in Lansing, its hard to find a News or Freep after 11am - because they are enough delivered to locations that sell lthe papers - this is frustrating and discouraging and encourages NON readship...
I stilll buy both papers because I like reading an actual paper, despite the reduced pages...
also, Gannett, etc must continue to try and get younger people to READ NEWSPAPERS, through a program that gave them a free paper to read....
There is continued pressures from social media....but recent revelations that FAKE news was a factor in the elections should give pause to everyone that believes in a Free Media...we need investigative journalists and in depth news coverage more than a 2 minute summation.
I don't have the facts or figures about circulation, readership etc...but Media executives need to be more creative in selling Newspapers to readers...and making it cost effective for sales locations to receive a fair return..
David Malhalab
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